Here are some articles and tips to help your business prosper. From marketing, design, technology and how to get results.
Articles: Things to think about – Orcada Media Group, Inc.
Hi friends. Our wonderful friend Stephanie Merritt is in the last stage of her liver disease and after a year of being on the list, a living donor has given her hope. If you would like to support her upcoming surgery please see below. Also, keep Stephanie and her angel in your prayers.
Be strong and courageous. Do not be afraid; do not be discouraged, for the Lord your God will be with you wherever you go. Joshua 1:9
Support Liver Transplant for Stephanie Merritt, organized by Kimberly Bricker
www.gofundme.com
Dear friends, I come to you today with a glimmer of hope. My frie… Kimberly Bricker needs your support for Support Liver Transplant for Stephanie Merritt
Thrilled to announce the newest label I created for Pearmund Cellars! It was an absolute blast to witness the bottling of their brand-new wine firsthand.
#orcadamedia
#labeldesign
#winelabels
Connect on a deeper level with your customers: 3 proven strategies we suggest.
Creating an emotional connection with customers is essential to building long-term relationships. To achieve this, there are three key principles to keep in mind: Prioritize customer love. By fostering a culture of customer love throughout your organization, you can ensure that every touchpoint with your customers is infused with genuine care and consideration.
Communicate authentically. Once you've established a foundation of customer love, it's important to express it in an authentic and meaningful way. Experiment with different levels of explicitness, and use words that genuinely reflect your feelings towards your customers.
Embrace the power of truth. The key to winning the hearts of your customers is by being honest and transparent. When crafting your sales messages, always ask yourself: is this true? And make sure that your team and agency understand the importance of truth in all your communications.
Looking for a great cause to support? If so check out what Pearmund Cellars is doing to help raise money and give back to their employees. www.vawineauctions.com
Each item sold at the auction they will match and all the proceeds go to the end-of-year employee bonuses.
We helped Pearmund put together their end-of-year auction which runs until January 2nd.
#shoplocal
#WeAreOrcada
#orcadamedia
www.vawineauctions.com
We are auctioning the first case off the bottling line of each of our 2021 Red Wines. Winning bidders receive a case of the bid upon wine, and a pass to the Pearmund Cellars Ameritage Blending event (...Here is the newest label that we have designed for the Pearmund Cellars winery. A before and after.
Pearmund Cellars Holiday Hours
Thursday 10a-6pm
Friday 10a-6pm
Sat. 10a-3p
Sunday-Closed
Same next week. Drop in for some cheer!!
Always try to turn a negative into a positive one!
One of the cleverest things that brands can do is turn negative reviews, comments or experiences into something positive.
A great example is when Orangina tackled the sediment issue at the bottom of the bottles by encouraging consumers to, “shake the bottle to wake the drink.“
Any publicity is good publicity. Luckily, today on social media, EVERY comment/reaction/interaction, whether good or bad, gives the subject more visibility.
Remember, there is opportunity in everything. You just have to look for it.
#BrandDesign #turninganegativeintoapositive
Love this!
As a business owner, this is a great way to pay it forward."The older gentleman in this picture noticed the younger one reading a book. And just sat down and asked him questions about the book and what his next steps are as far as his education and future.
Then he took his information and offered him mentorship and opportunities. Now these two men don't know one another at all. But I share this because this is what's missing.
This is not shown by media. THIS is what needs to be done! It was amazing for me to see this on my train ride into work. Might not mean much to some. But to those that see will see the bigger picture, this is for you. Remember, "Each one, Teach one". Have a blessed day."
Credit: Miguel Munnlyn
Check out the latest information on technology, security, and internet statistics. www.internetadvisor.com/important-internet-statistics-every-marketer-should-know-in-2022
Gen Z Never Learned to Read Cursive
How will they interpret the past?
twitter.com/i/redirect?url=https%3A%2F%2Ftwitter.com%2FDesignObserver%2Fstatus%2F1575560982369546...
Our latest design for Black Ops which is silk-screened on the bottle is now out. Make sure you check out the Code of Support Auction that is being held at their annual Gala. Read more below.
#orcadamedia
#labeldesign
#winelabelsBlack Ops is on its 7th Mission. Tonight the mission is to help raise money for our partner Code of Support at their annual gala. Among the auction items will be a 3liter bottle of Black Ops—which last year raised $4000, the highest ever for a Virginia wine!!!!
We are looking forward to seeing the community at this great event.
Home | Manassas VA | Heritage Brewing
www.heritagebrewingcompany.com
Heritage Brewing co. is a veteran owned and operated microbrewery out of Manassas, VA producing uniquely American brews.Here is a little Facebook ad we did for Pearmund. One of our favorite clients. Check them out, their wines are amazing and it a great getaway from the everyday hustle.
Orcada Media Group is one of the sponsors of this Patriot Cruise event, September 10, is about three weeks away there is still time for you to get your patriot cruising salute raffle ticket 25.00$ a ticket you have three chances to win 1500 or 1000 or 500 … call me text me message me I have someone’s winning ticket Will it be you? good luck! Www.patriotcruise.org
Sounds like a great event! 🎉
Check it out, the Cameo Collection we designed for Pearmund Cellars made the cover of the Boulevard Magazine. This issue is dedicated to the Virginia Wine Month. #orcada
Philip Carter Strother
The cans we designed for Pearmund Cellars are available on July 1st. See below for more information.
CAN YOU BELIEVE IT?!
WE HAVE WINE IN CANS!
CLEARLY is the choice when a glass isn't enough, or a bottle is too much. Each CLEARLY Can holds 8.5 ounces, and is mobile. Great for the beach, pool, ball game, PTA meeting, you name it...we won't judge.
We are the first winery in the world to have wine in clear cans. It's not plastic, but a polymer that acts like an oxygen 'sponge', maintaining shelf life and stability of the product for months. The packaging and can is 100% recyclable and 100% made in America.
Cans are available in White, Sangria and Rosé. Available to purchase at the winery starting July 1st.
#orcadamedia
#labeldesign
#winelabels
We just revamped the Affordable Cleaning Servicess LLC website Affordablecleaningnova.com The goal was to create a clean and easy-to-use site that is mobile-friendly and highlights the end results of their service more than the same old cleaning products other cleaning sites use as their main imagery.
If you are in the Northern Virginia area and are looking for a cleaning service that values its clientele either residential or corporate/office cleaning look no further.
Presented at MVES career day to all the 3-5 graders and was a hit with explaining marketing and design. I had them design a logo of whatever they wanted and had a name that logo quiz. All was going well until the MedVac helicopter showed up. How can you compete, lol?
Great article outline what the future of the metaverse could become using three different outcome and an overview of what you can do as a business owner going forward.
www2.deloitte.com/us/en/pages/technology/articles/what-does-the-metaverse-mean.html?id=us:2pm:3ad...
www2.deloitte.com
The metaverse is the popular term used to describe what many people expect will be the next significant paradigm for how we use digital technologies and networks to interact and collaborate with other...It's all about "telling a story", how being creative is not just a hype but the way to do business in the post-pandemic era. This is why innovation and creativity, in this context, means the competence to seek out new information, reframe problems as stories, express solutions winsomely, and tolerate risk is key. #tellastory #orcada
The world’s newest business school is . . . an art school
www.fastcompany.com
Savannah College of Art and Design is responding to the need for creativity in solving urgent business challengesSima Farra Button
Our client posted this article and I had to share. Referrals are important for small businesses. Make sure you have the right tools when you go out there. We recommend bringing not just a business card but a printed hand out that help people remember what you do. We would loved to have a one on one if you have any questions on best steps. Message us at hello@orcada.com to find out how to create an impactful message going forward.82%?!?! WHAT???!!!! We were blown away by this number! For our #smallbusiness customers out there – is this true for you? If you haven't implemented a referral program yet, today is the day!
Check out this great article on how to start a #referralprogram in 7 steps: bit.ly/3N4iBIb