Here are some articles and tips to help your business prosper. From marketing, design, technology and how to get results.

Articles: Things to think about – Orcada Media Group, Inc.

Orcada Media Group

1 week 1 day ago

Latest logo designed for Feather Stone Consulting Group, LLC. If you need help with writing your next federal contract look no further. #WeAreOrcada #LifeIsNotATemplate #BeRecognized

Orcada Media Group

2 weeks 1 day ago

Kerning means everything. This is why you need a graphic designer to help your business. #WeAreOrcada #LifeIsNotATemplate #BeRecognized #OrcadaMedia

Timeline Photos

Orcada Media Group

1 month 1 week ago

#Marketing doesn't have to be scary. All the big name #brands are doing it, and so can you! Happy #Halloween from all of us at #OrcadaMedia!
hello@orcada.com
#WeAreOrcada #LifeIsNotATemplate #BeRecognized

Orcada Media Group

1 month 1 week ago

From Julie Landis, President of Ergo Concepts, LLC:

"For over 14 years Orcada Media has supported the web and marketing needs of Ergo Concepts, LLC. They have helped us as a brand new and growing company evolve with web site development as well as understanding how to conceptualize different marketing approaches. Most important this has equated to driving business to our firm. They have provided all of this in a timely and friendly way. When you work with Orcada Media you work with a great partner and you have a business relationship that will last for years."

Thank you for the kind words, Ergo Concepts, LLC!
hello@orcada.com
#WeAreOrcada #LifeIsNotATemplate #BeRecognized #OrcadaMedia

Contact Us

Orcada Media Group

1 month 1 week ago

Trying to write your own #WebsiteContent? It’s not easy (and if it seems to be, you might be missing something). Our friends at ATW - All Things Writing, LLC have some great questions you should ask yourself.
hello@orcada.com
#WeAreOrcada #LifeIsNotATemplate #BeRecognized #OrcadaMedia

14 Questions to Ask Yourself When Writing Website Content

Orcada Media Group

1 month 1 week ago

If you’re doing your own #SocialMedia and you’re using #Instagram, here is some terrific advice from Forbes.
hello@orcada.com
#WeAreOrcada #LifeIsNotATemplate #BeRecognized #OrcadaMedia

How To Share Instagram Posts Directly To Your Stories

Orcada Media Group

1 month 1 week ago

“Good design is a tricky thing. Not only do you have to have all the right pieces, you also have to keep out all of the wrong pieces.” We couldn't have said that better ourselves.
hello@orcada.com
#WeAreOrcada #LifeIsNotATemplate #BeRecognized #OrcadaMedia

10 Web Design Myths, Busted [SlideShare]

Orcada Media Group

1 month 1 week ago

What is #GraphicDesign, you ask? It's "the art or skill of combining text and pictures in advertisements, magazines, or books." It's what #Orcada does! Contact us with your questions.
hello@orcada.com
#WeAreOrcada #LifeIsNotATemplate #BeRecognized #OrcadaMedia

www.orcada.com

Orcada Media Group

1 month 2 weeks ago

Lost when it comes to #marketing terminology? Here’s a little tutorial for you from HubSpot.
hello@orcada.com
#WeAreOrcada #LifeIsNotATemplate #BeRecognized #OrcadaMedia

The Ultimate Dictionary of Marketing Terms You Should Know

Orcada Media Group

1 month 2 weeks ago

Your #branding is your #image. It's how people see you. It IS you. Let us help you with your image. Take a look through our portfolio to see some examples of what we mean.
hello@orcada.com
#WeAreOrcada #LifeIsNotATemplate #BeRecognized #OrcadaMedia

Portfolio

Orcada Media Group

1 month 2 weeks ago

Why Orcada Media Group? Choose us when you want out-of-the-box thinking and strategy, state-of-the-art design, motivated prospects and customers, and greater results.
hello@orcada.com
#WeAreOrcada #LifeIsNotATemplate #BeRecognized #OrcadaMedia

www.orcada.com

Orcada Media Group

1 month 2 weeks ago

We live in the #DigitalEra. What this means is, most people are looking down at their #phones most of the time. As a result, you need to make sure your company's #logo looks GOOD on those phones.
hello@orcada.com
#WeAreOrcada #LifeIsNotATemplate #BeRecognized #OrcadaMedia

7 Tips for Logo Design in the Modern Mobile Era

Orcada Media Group

1 month 2 weeks ago

#WebDesign is a fast-changing industry. As #WebTechnology increases at a lightning-quick pace, so to do the expectations of consumers - those who are actively looking to make an online purchase or are simply browsing. Either way, your company's #website needs to fit the times. You're expected to have all the bells and whistles of 2018, while making everything as user-friendly as possible. Here are some important - and importantly "modern" - web design tips from Forbes.
hello@orcada.com
#WeAreOrcada #LifeIsNotATemplate #BeRecognized #OrcadaMedia

11 Website Design And Development Best Practices For 2018

Orcada Media Group

1 month 2 weeks ago

#Facebook can be a great tool, but it’s also loaded with #scams. This is definitely something to watch out for - particularly right now.
hello@orcada.com
#WeAreOrcada #LifeIsNotATemplate #BeRecognized #OrcadaMedia

How Facebook Helps Shady Advertisers Pollute the Internet

Orcada Media Group

1 month 3 weeks ago

Why should you hire someone else to do your #marketing for you? After all, it's your company, and you would know how to represent it best, right? Well, that's not really the case. Here's an article from business.com that explains why. Give it a read, and then contact us to let us help you. Then you'll be able to focus on what's really important to you.
hello@orcada.com
#LifeIsNotATemplate #WeAreOrcada #BeRecognized #OrcadaMedia

7 Reasons to Hire Marketing Experts

Orcada Media Group

1 month 3 weeks ago

There are a lot of fly-by-night #DigitalMarketing and #WebDesign companies out there that will leave you hanging - and take your cash with them. Even if you don’t choose us, we suggest you work with a local business that is well established and has a good reputation.
hello@orcada.com
#LifeIsNotATemplate #WeAreOrcada #BeRecognized #OrcadaMedia

How To Avoid Digital Marketing Scams And Outsource The Right Way

Orcada Media Group

1 month 3 weeks ago

If you’ve ever felt a little #emotional after seeing an #ad, you’re not alone. Here’s why #advertising and #emotion go hand in hand.
hello@orcada.com
#LifeIsNotATemplate #WeAreOrcada #BeRecognized #OrcadaMedia

Emotional Advertising: How Brands Use Feelings to Get People to Buy

Orcada Media Group

1 month 3 weeks ago

You don’t get a second chance to make a great #FirstImpression, and that’s exactly what your #website is. It’s a window into your company, your people, your products, and your services. Contact us and we'll make sure to leave you with a great impression - by helping you with yours.
hello@orcada.com
#LifeIsNotATemplate #BeRecognized #WeAreOrcada #OrcadaMedia

Contact Us

Orcada Media Group

1 month 3 weeks ago

Your #website isn’t about you. It’s about your #clients and visitors. If you’re not designing your website with #UserExperience in mind, you’re doing it wrong. Contact us and we’ll explain.
hello@orcada.com
#LifeIsNotATemplate #BeRecognized #WeAreOrcada #OrcadaMedia

Genzyme

Orcada Media Group

1 month 3 weeks ago

Check out this article from Huffington Post. We’ve designed many #HealthAndWellness #websites, and we’ve seen what works and what doesn’t. Reach out if you need yours refreshed or rebuilt: hello@orcada.com.
#LifeIsNotATemplate #BeRecognized #OrcadaMedia #WeAreOrcada

The War on Infrastructure

Orcada Media Group

1 month 3 weeks ago

Whether you're a giant international banking conglomerate or a smaller company selling pepper sauce, your #brand and your #image is everything. We can help with that. (Here's an example from our portfolio.)
hello@orcada.com
#LifeIsNotATemplate #WeAreOrcada #BeRecognized #OrcadaMedia

GLOVERS PEPPER SAUCE

Orcada Media Group

1 month 4 weeks ago

You have choices when it comes to #WebDesign, and building a #website shouldn’t require you complete form after form after form. Want to have a real discussion about your #design and #branding needs? Send us an email.
hello@orcada.com
#LifeIsNotATemplate #WeAreOrcada #BeRecognized #OrcadaMedia

Services

Orcada Media Group

2 months 1 day ago

Want people to think your company is "awesome?" Then you need an "awesome" #brand. Sounds simple and logical, doesn't it? Check out this article from Entrepreneur. Then, give us a call. (We can help you with all those "awesomes" ourselves.)
hello@orcada.com
#LifeIsNotATemplate #BeRecognized #OrcadaMedia #WeAreOrcada

9 Tips for Creating an Awesome Brand

Orcada Media Group

2 months 2 days ago

Do you own a #SmallBusiness? If so, then #OnlineMarketing is key to your success. We shared a great article from Forbes yesterday about how to have strong #marketing while maintaining a rather tight budget. Today, let's look at some more ways that will successfully get your #brand noticed.
hello@orcada.com
#LifeIsNotATemplate #BeRecognized #OrcadaMedia #WeAreOrcada

30 Simple Tips That Can Significantly Improve Your Online Marketing

Orcada Media Group

2 months 3 days ago

All companies want to drive a successful marketing campaign. After all, strong marketing amounts to strong business. But what can you do if your budget isn't all that big? Forbes has some great advice.
hello@orcada.com
#LifeIsNotATemplate #BeRecognized #OrcadaMedia #WeAreOrcada

7 Tips for Online Marketing on a Tight Budget

Orcada Media Group

2 months 4 days ago

Lost when it comes to #marketing terminology? Here’s a little tutorial for you from #Hubspot.
hello@orcada.com
#LifeIsNotATemplate #BeRecognized #OrcadaMedia #WeAreOrcada

The Ultimate Dictionary of Marketing Terms You Should Know
Timeline Photos

Orcada Media Group

2 months 5 days ago

#ExhibitMarketing takes BIG planning. Let us help with #brochures, #banners, #handouts, and more.
hello@orcada.com
#LifeIsNotATemplate #BeRecognized #OrcadaMedia #WeAreOrcada

Orcada Media Group

2 months 6 days ago

"I'm lovin' it." "Have it your way." "What's in your wallet?" These are all incredibly simple phrases, and yet they're immediately recognizable by almost everyone. What makes a good #slogan? How do you come up with something so simple, yet sticks in the minds of people around the world, and is automatically associated with your business? Start with these guidelines.
hello@orcada.com
#LifeIsNotATemplate #WeAreOrcada #BeRecognized #OrcadaMedia

7 tips to creating a memorable slogan

Orcada Media Group

2 months 1 week ago

Do you want your website to be seen? Used? Then it has to be appealing - both visually and otherwise. Here's some great advice from The Next Web.
hello@orcada.com
#LifeIsNotATemplate #WeAreOrcada #BeRecognized #OrcadaMedia

5 Tips to Make Your Website Attractive